	RAINMAKER MARKETING CORPORATION 281.537.1200

Retirement Housing Capital Funding Plan Proposals...

In today's market, there are quite a number of issues that must be addressed by the developer's retirement housing capital funding plan proposal. Most retirement housing capital funding retirement housing, capital funding plan, proposals, financings, loans, lending, investments plan proposals fall far short of the expectations of the institutional investor market. This means the developer (or owner/operator or sponsor, as the case may be) typically attempts to make up for these shortcomings by shot-gunning the capital funding plan proposal to every lender the developer can find.

This may work in some settings, but the shotgun approach should be avoided at all costs. A better way of making the capital funding plan proposal work for the developer is to start with a plan that answers the four (4) key business deal points that are endemic to the senior housing development industry:

	Due diligence summary. A comprehensive due diligence presentation must be available. This is almost a horse beat down into a rug, but it still comes up again and again as a deal-killer.
	Capital funding elements. All sources of funding must be identified and locked in. Those that are not funding in the near-term have to be accounted for and ready explanations as to the condition precedent to funding will be.
	Order of funding & order of retirement. Everyone wants to know when their money is needed and when they can expect repayment. Your proposed capital funding plan must lead everyone home before they will even consider writing a check.
	Project team. You have to have a credible project team to support the key areas of property management operations, development management, construction, design, engineering and capital finance.

If you are seeking project financing for a senior living project, then it's time to talk to Rainmaker Marketing Corporation about a commercial real estate syndication. A commercial real estate syndication goes through the same steps (in terms of due diligence) but its applicability is dead-on and the syndication route provides an added layer of flexibility to your project's capital stack. It doesn't get much better than the commercial real estate syndication approach.

Learn more about this subject. Talk to a Rainmaker Marketing Corporation consultant.

Do You Know The Secret?

When it comes to commercial real estate development finance, it doesn't matter whether you need to raise $5 million or $50 million, the out-of-pocket costs, advance fees and project due diligence costs will always require the same relative investment dollars the promoters have to fund. Do you know what that amount is? Do you know the Secret?

Rainmaker Marketing Corporation can trace its history back all the way to 1989. Incorporated in 1993, Rainmaker Marketing Corporation has evolved over time into a full-service business to business consulting firm. Rainmaker Marketing Corporation’s initial specialization was in issues and documentation needs corresponding to the capital funding cycle for commercial real estate development projects with a primary focus on senior housing and health care related properties. Today, Rainmaker Marketing Corporation serves all types of commercial income-producing property development program financing requests with a combination of feasibility studies, due diligence services, structured finance consulting and a focus on commercial real estate syndication services. Rainmaker Marketing Corporation’s service area includes all of the continental United States, Canada, Mexico and the Caribbean Basin.

281.537.1200

Email: consultants@rainmakermarketing.com

Commercial Real Estate Development Finance, Due Diligence Documentation, Syndication & Project Management Consulting

15519 Dawnbrook Drive, Houston, Texas 77068.